4 Common Myths About Social Media Marketing

As an emerging marketing channel, there are still plenty of misconceptions when it comes to social media.  We're here to debunk the 4 most common myths about social media. 1. Your Competitors Know What They're Doing No matter how large or established your competitors are, it can be a huge mistake copying their social media … Continue reading 4 Common Myths About Social Media Marketing

4 Video Marketing Tools We Couldn’t Live Without

1. Offeo Offeo is a great resource for making professional looking animations for any occasion.  They have tons of presets and you can even crop your video to a preset size depending on where you are sharing it. e.g. Facebook Cover Video, vertical videos, square, etc… 2. Lumen5 Lumen5 is unbeatable when it comes to … Continue reading 4 Video Marketing Tools We Couldn’t Live Without

How To Promote Gated Content on Social Media

What is Gated Content?Gated content is typically content that requires entering some personal information to view.  Marketers most commonly use gated content to build an email list to then re-market to. Examples of commonly gated content include white papers, e-books, calculators, spreadsheets, and generally speaking, content that provides value.Why Gated Content?Gated content is great for 2 … Continue reading How To Promote Gated Content on Social Media