The #SocialSkim – Week of August 20th

#SocialSkim   This week in social media: $300 Million Raised Through Facebook Birthday Fundraisers. Asha Sharma,  Head of Product and Social good at Facebook,  released a statement saying that in its first year Facebook birthday fundraisers brought in more than $300 million to charities across the globe. Some of the top beneficiaries included: St. Jude,  … Continue reading The #SocialSkim – Week of August 20th

The #SocialSkim – Week of August 13th

#SocialSkim This week in social media: Top Story: Cloud Campaign Launches New Free Tool "Monitor" This week, Cloud Campaign officially launched the new SMM platform Monitor. It's a free tool which will give companies the ability to view all of their audience analytics and insights as well as respond to comments across all the major … Continue reading The #SocialSkim – Week of August 13th

The #SocialSkim – Week of August 6th

#SocialSkim This week in social media: Top Story: Facebook Removes 32 Pages and Accounts From Bad Political Actors With their continued effort to fight 'fake news', Facebook has removed 32 pages and accounts from the Facebook and Instagram platforms. They released a statement saying that these accounts were involved in "coordinating inauthentic behavior". Nathaniel Gleicher, … Continue reading The #SocialSkim – Week of August 6th

The #SocialSkim – Week of July 30th

#SocialSkim This week in social media: Top Story: Facebook Loses $120 Billion In Market Cap Facebook saw its stock tumble by about $120 billion in market cap after a dismal earnings report was released Wednesday. The precipitous 19% drop was the result of missed expectations on revenue, a slowing user growth, and weak guidance. As … Continue reading The #SocialSkim – Week of July 30th

How to See what Ads your Competitors are Running

Facebook and Twitter both recently announced Ad Transparency Centers to give the general public a better idea for what type of ads organizations are running and ultimately who is paying for them. It seems the main motivation is to curb nonethical political ads, but, as marketers, we can spin this to benefit us significantly. Ultimately, … Continue reading How to See what Ads your Competitors are Running

The #SocialSkim – Week of July 23rd

#SocialSkim This week in social media: Facebook Messenger Syncs With Instagram Facebook has launched a new feature which will allow Messenger to pull contacts from Instagram. The option can be enabled by going into the "People" tab on Messenger and syncing their contacts. Once the link is established, users will be able to communicate with … Continue reading The #SocialSkim – Week of July 23rd