As an emerging marketing channel, there are still plenty of misconceptions when it comes to social media. We're here to debunk the 4 most common myths about social media. 1. Your Competitors Know What They're Doing No matter how large or established your competitors are, it can be a huge mistake copying their social media … Continue reading 4 Common Myths About Social Media Marketing
Category: Social Media
This week in social media: Pinterest Announces IPO At the end of February, Pinterest made the big announcement that they will launch their initial public offering! As the platform has recently been striving to make the site more marketer-friendly, this move seems to follow their new push towards profitability. The platform currently has over … Continue reading The #SocialSkim – Week of March 4th
This week in social media: Desktop Image Editing for Twitter This week, Twitter has released a new set of features which will enable users to easily edit images via their desktop. The new tool will have re-sizing and cropping functions, along with an ability to zoom in on an image. Additionally, according to Twitter User … Continue reading The #SocialSkim – Week of Feb 11th
This week in social media: Instagram Testing Link-backs For Stories According to Twitter User Lindsey Gamble, Instagram has been spotted testing out the ability for users to link directly to their stories. See image below: This new feature is an exciting new addition for marketers looking to gain more exposure for their profiles. This … Continue reading The #SocialSkim – Week of January 28th
This week in social media: YouTube Removes Ability to Share to Twitter This week, YouTube announced that it will be removing the ability to automatically share on-platform updates to Google+ and Twitter. Previously users were able to auto-post their actions to Twitter whenever they added a new video, added a video to a playlist, … Continue reading The #SocialSkim – Week of January 14th
This week in social media: Cloud Campaign Year End Celebration Join us for our first annual Cloud Campaign end of year Webinar! At the event, we will be giving out awards and free Cloud Campaign swag to all of our current customers! Ryan and I will be answering any questions and discussing our roadmap … Continue reading The #SocialSkim – Week of December 17th
This week in social media: Instagram Adds Voice Messaging Instagram announced that it will finally be releasing voice messaging in Direct. This will operate very similarly to the voice messaging systems on your Apple or Android devices. According to TechCrunch, they can be up to a minute long and are permanent rather than disappearing. Facebook … Continue reading The #SocialSkim – Week of December 10th
This week in social media: Instagram Rolls Out New Selection Feature For Stories Instagram has rolled out a new feature which will allow users to designate which of their friends can view their 'Stories'. They will do this by creating lists, i.e. 'Close Friends' which they can specifically give access to. Here is what Instagram … Continue reading The #SocialSkim – Week of December 3rd
This week in social media: Facebook Adds Time Tracking Similar to a story we wrote about Instagram last week, Facebook has rolled out an option to monitor the time you spend on the platform. As you can see from the photo above, users will now be able to see how much time they have spent … Continue reading The #SocialSkim – Week of November 26th
This week in social media: Instagram Adds New Ways To Shop Ahead of the Black Friday and Cyber Monday Madness, Instagram has announced three new ways to shop on the platform. The First Addition is 'Shopping Collections'. Here is what they had to say about this feature: Now when you come across a must-have item, … Continue reading The #SocialSkim – Week of November 19th
