We never really took the time to design a proper logo on day 1. The main focus was building a great product that saves marketers time and money. Thus, the logo was simply Cloud Campaign is cursive. This past month, we've been hard at work further developing the brand through company blogging, personal blogging, and … Continue reading New Look, Same Brand You’ve Come to Love
Why Food Trucks? Food trucks have idiosyncrasies that make them particular difficult for marketing. Most don't have a set location, they typically don't rank well on Google (SEO-wise), and most don't have an expansive marketing team with thousands to spend. Social media can solve many of these problems without breaking the bank. Social media can help … Continue reading 3 Reasons Why Social Media is So Important for Food Trucks
Every cohort or sector has a unique advantage when it comes to marketing, and it's important to play that to your advantage. Ski resorts are no different, so let's take a deep dive into what makes your audience tick. We analyzed the Facebook and Twitter accounts for three ski resorts in Lake Tahoe area, Sierra … Continue reading Owning Social Media as a Ski Resort
Attract customers from around the globe.
It's official - Twitter announced today (Thur 11/7) that they will be moving forward with 280 character tweets for supported languages, including English. Twitter claims the decision to increase limits was in response to how languages are impacted differently by the character constraints. For instance, a Chinese character can convey much more information than a … Continue reading Twitter is Rolling out 280 char Limits
Spoiler: I'm not talking about outsourcing.
Apply to join our pilot program to have a say in what we build and get a discount on the next big social media marketing tool.
If your customer's data is compromised, you might as well kiss your company goodbye. Or you know, if you're the Equifax CEO, sell $2M worth of shares before disclosing the data breach. I'll touch on 2 major vulnerabilities you can address when building your web app / website. I'm certainly no expert in security, but … Continue reading Your Customer’s Data is More Important than Your Company
Three key changes that increased conversion by over 10%
Is insulting your followers a good marketing plan?