7 Social Media Stats You Can Leverage to Land More Clients

As a marketing agency, more clients means more money.  But selling a new client can be tough if you don't have some numbers to back your claims. Use these seven stats to land more clients. 1. 80% of social network users prefer to connect to a brand over social media [Source, 2017] Consumers like the … Continue reading 7 Social Media Stats You Can Leverage to Land More Clients

Your Content Marketing SUCKS

Marketing is a competition -- a competition for attention. You don't need to have a perfect copy or the be-all, end-all marketing approach.  You just need to be more compelling than your competitors. The problem is nearly every company has adopted a digital marketing strategy, making more noise and more competition for you to fight … Continue reading Your Content Marketing SUCKS

Grow Your YouTube Channel in 2 Easy Steps

YouTube can be a very lucrative marketing channel if you're able to attract enough subscribers and viewers.  You can either generate revenue directly from the platform or use it as a form of content marketing to drive more traffic to your own site and raise awareness for your product. Once you get a handful of … Continue reading Grow Your YouTube Channel in 2 Easy Steps

Integrate Quora into Your Marketing Strategy

Twenty-five percent of our organic traffic comes from Quora.  It nearly amounts to the traffic we're driving from paid ads, yet it's completely free. What is Quora? Quora is an open, question-based forum designed to help people quickly find answers.  You can ask anything from objective scholarly questions to subjective opinion-based inquiries. How do we use … Continue reading Integrate Quora into Your Marketing Strategy

Generate More Revenue for your Shopify Store

Do you run a Shopify store?  Do you want to generate more sales?  Good.  Let's get after it. A combination of organic and paid social media posts can increase the traffic to your store and start generating more sales today. The first step is sharing your products on social media.  Using Cloud Campaign it's as simple … Continue reading Generate More Revenue for your Shopify Store

Our Complete Marketing Stack – Content Creation

The most important part of marketing is arguably content creation.  Creative assets should be focused on drawing new customers in and building your brand. Here is the complete stack that we currently use for creating the content we use for marketing.   Graphic Design Sketch - $99 Sketch is powerful design toolkit that makes it easy … Continue reading Our Complete Marketing Stack – Content Creation

The Rise of AI in Marketing

The prominence of artificial intelligence in the workplace has people wondering where the line is drawn between work that requires a human touch and work that can be nearly fully automated using computers. So much so that somone even made a website, Will Robots Take My Job. But rest assured that technology isn't here to … Continue reading The Rise of AI in Marketing

How To Hire A Virtual Assistant

There are two sides to marketing — the fun, creative side and the mundane, repetitive side. No one really likes doing the mundane part of marketing, but it’s a crucial step in achieving success. Some of it can be automated through tools, such as Cloud Campaign, but there are some tasks that need a human touch, and … Continue reading How To Hire A Virtual Assistant

Increase Your Sales With Only 4 Minutes a Week

Social media is an effective channel for driving inbound leads to your website or storefront.  Over 2 Billion people actively surf Facebook each month, which makes it the perfect platform for marketing. However, staying up to date on social media is time-consuming.  Finding or creating content to share is costly (both monetary and time), and … Continue reading Increase Your Sales With Only 4 Minutes a Week

Be More Open on Twitter

Twitter is a unique platform in the sense that is very open.  You can view anyone's profile, content is discoverable by topic, and you never know who you'll rub shoulders with. By being more open on your personal Twitter, you can further build your company's brand by putting a face to the company.  Sharing problems you're facing can … Continue reading Be More Open on Twitter