How to See what Ads your Competitors are Running

Facebook and Twitter both recently announced Ad Transparency Centers to give the general public a better idea for what type of ads organizations are running and ultimately who is paying for them. It seems the main motivation is to curb nonethical political ads, but, as marketers, we can spin this to benefit us significantly. Ultimately, … Continue reading How to See what Ads your Competitors are Running

What happens when Twitter goes down?

It's no secret that Twitter has outages.  In fact, there's a whole website dedicated to tracking when Twitter is down. So what does that mean for schedulers?  Well, if you use Cloud Campaign, you're in luck. Let's run through a hypothetical situation. You scheduled a tweet to be published at 1:15pm using Cloud Campaign.  At … Continue reading What happens when Twitter goes down?