Twenty-five percent of our organic traffic comes from Quora. It nearly amounts to the traffic we're driving from paid ads, yet it's completely free. What is Quora? Quora is an open, question-based forum designed to help people quickly find answers. You can ask anything from objective scholarly questions to subjective opinion-based inquiries. How do we use … Continue reading Integrate Quora into Your Marketing Strategy
I recently spoke with a marketer at a contracting agency that handles social media for many of the accounts owned by a tech giant in the Bay Area. Due to NDAs, we're unable to disclose the company's name, but we were able to discuss his experience while working onsite at the company and how he … Continue reading How a Tech Giant 4x-ed Their Link Clicks
Sharing other's articles on social media can be a great way to quickly grow credibility, increase your own accounts exposure, and form a collaborative relationship with another brand. 1. Growing Credibility I think a lot of people form this misconception that they should only post their own content (articles / blogs / etc...) to social … Continue reading The Power of Sharing Other’s Articles
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